A fantastic presentation on how to map out a successful writing career… and maybe some dire warnings, too.
The fascinating part was that she actually sat down and analyzed the market and concluded that (a) most mega-selling authors had a long-running series, (b) often didn’t hit that crazy breakout level of success until as late as the fifth book in a series, and (c) publishers didn’t like offering longer than two- or three-book deals (and, obviously, cut authors loose if the numbers weren’t amazing, or asked them to start a new series, or new pen-name, or whatever).
Bella Andre concluded, if memory serves, that she was going to write a five-book series and self-publish it. Or maybe it was eight books. Either way, the rest is history.